SEO and Promotion

John Muller, Google Search, calls for Seo specialists to see how their work fits into a modern web stand, given changes in business priorities.

Google has updated their trading lists, and sellers should now indicate which country is referred to as their return policy using structured data.

Google's main expert in the search, Danny Sullivan, has revealed the details of AI overViews and explained why the search results may be different from the typical ones.

In a recent video on Google Search Central's YouTube channel, Martin Splitt developer explained why indexed pages may not appear in the search results.

Linkedin has prepared the Skills on the Rise report, which lists the 15 fastest growing skills in the US labor market. At the same time, the existing range of skills in most professions is undergoing significant changes due to the widespread introduction of artificial intelligence.

The European Commission has been complaining about Google's actions that affect digital marketers and applications. This can lead to changes in the visibility and capabilities of ranking.

Google has announced the extension of AI-reviews to "thousands of more medical topics", including the new "What People Suggest" function to analyze users' opinions with similar health states.

Recent data show that the deadline Tiktok is approaching, but the support of the Americans is reduced. Meanwhile, Democrats believe that Donald Trump's current plans may be insufficient to provide the platform after April 5.

The article deeply explores Google's policy, its impact on the web economy and relationships with publishers. The impact of artificial intelligence on search engines and voice and visual search prospects is discussed.

AIs in advertising are problematic because most companies have not yet fully implemented AI in their campaigns.

Google Core updates in March 2025, announced on March 13 and expected that its deployment will end this week, creates a perturbation in search of several industrial tracking tools.

Google promises to take significant steps to support independent publishers, improving their visibility in search results. This is an important obligation that has arisen when exchanging opinions between Google and concerned publishers.

The article considers the impact of artificial intelligence on search optimization according to John Muller from Google, who emphasized that, despite the widespread implementation of AI, search engines will not disappear.

At the last Google Search Central Live Nyc event, Google Representative Danny Sullivan explained that the company was actively working to show more independent sites and gave useful recommendations for improving their search.

Google has officially completed the release of its Core update in March 2025, which has led to significant fluctuations in ranking for the last two weeks.