In the Katyushyn web studio blog about web development, web design, SEO optimization, and search engine promotion.
The article considers the complexity of the balance between inspiration and innovation in design, focusing on how important it is to maintain uniqueness, even drawing ideas from the works of others.
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When access to users is limited or absent, UX research becomes difficult. This article offers different ways of conducting UX research in such circumstances.
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Investigation of the role of artificial intelligence in testing usability. How can AI help UX researchers by asking additional questions based on participants' reviews? The value of context is analyzed when creating relevant additional questions and the possible risks of AI use.
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Companies are increasingly turning to a "synthetic" user research that leads to artificial intelligence. However, this path has underwater stones, including high costs, risks and reducing value to the user.
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