Changes in Bitly: Unnecessary Page View and Advertising

Bitly, a service that has been used by marketers, content creators and businesses to reduce the URL for many years, makes changes that can worsen user experience. Instead of direct transition to content, users are now forced to pass through a viewing page.

This new "function" is a big step back, introducing an unnecessary obstacle into a custom experience. All this can lead to frustration of users.

• 📌 Bitly introduces a viewing page that may contain advertising.
• 📌 This forces users to make an additional click before moving to the desired content.
• 📌 This can lead to loss of trust in Bitly.
• 📌 Payment for the service that has previously been free can push users.

These changes lead to finding alternatives Bitly. Tinyurl, Shorturl and others give a similar functionality without unnecessary viewing of pages and advertising.