The main aspects of JavaScript, Web Rendering and Structured Data on Google: Interview with Martin Splitt


In an interview with Kenichi Suzuki with Faber Company Inc., Martin Splitt, Google developers, shared key information about JavaScript rendering, server and client rendering and structured data. The conversation dismantled the general misunderstanding of SEO and offered practical tips for developers and marketers working with changing Google search systems.
🚀 When Splitta asked how AI systems process JavaScript content, he said that AI Google Crowler (which is used by gemini) processes JavaScript well with a joint service.
💡 Part of the discussion covered the debate between server rendering (SSR) and customer render (CSR). Instead of saying that one thing is always better, Splitt stressed that the right choice depends on what your website does.
🧠 The conversation has switched to structured data that is becoming increasingly important as AI systems are growing. When asked if AI Google's structured data is helpful to understand content better, Splitt confirmed that it helps.
- 📌 Google rendering usually occurs within minutes.
- 📌 Use SSR for content sites and CSR for interactive tools.
- 📌 Although not a ranking factor, structured data helps Google understand your content better.
Для підготовки контенту ми дослідили статті, присвячені сучасним підходам у створенні сайтів, UX/UI дизайну та просуванню в Google:
https://www.searchenginejournal.com/server-side-vs-client-side-rendering-what-google-recommends/545946/