Moz unveils new AI tools and product updates at MozCon 2024

Article image Moz unveils new AI tools and product updates at MozCon 2024
Article image Moz unveils new AI tools and product updates at MozCon 2024
Publication date:17.12.2025
Blog category: SEO and Promotion

Today, at its MozCon 2024 conference, Moz announced a number of AI drivers, features and product updates. The announcements focused on modernizing tools to meet the changing needs of SEO professionals.

Ethan Hays, general manager of Moz, admits that “the search landscape has seen more turbulence this year than at almost any time in Moz's 20-year history. Our goal is to help our customers cope with this."

Moz has introduced an updated version of STAT, its search results tracking solution, and several improvements to the usability of the Moz Pro interface. 🚀

  • 📌 An important goal is to make products more predictable and allow users to get answers faster and more efficiently.

What are the new AI tools introduced by Moz?

Moz introduced Moz AI, a set of tools designed to streamline workflows and improve data quality at the enterprise level. Moz AI is a collection of three features integrated into Moz Pro:

  • Finding intent in keyword suggestions
  • Domain search topic
  • Domain keyword topics in domain overview
🧩 Bottom Line: Moz continues to focus on providing SEOs with advanced tools, educational resources, and community support to navigate the ever-changing search environment. The company's AI goal is to make SEOs more effective and meaningful.
🧠 Own thoughts: Moz continues to be a pioneer in the SEO industry, regularly innovating and improving its products and services to keep up with changes in SEO. They strive to provide SEO professionals with the tools to help them do their jobs more efficiently and ensure quality website optimization.