Google updates Fitbit application design, focuses on personalization

Зображення до статті Google updates Fitbit application design, focuses on personalization
Зображення до статті Google updates Fitbit application design, focuses on personalization

In 2019, when Google purchased Fitbit for $ 2.1 billion, it was not clear what to expect. It was obvious that the company would start moving existing Fitbit accounts to Google Accounts. The forecast was true in September 2022, when the technological giant announced that all users Fitbit will have to move their account to Google by the beginning of 2025.

Now we see the following important changes from Google on Fitbit. The fitness app has changed this week, with Google reorganizes the application to focus on personalization, accessibility and ease of use.

  • 📌 All Fitbit content is now distributed between the three tabs - today, coach and you. Each tab has a unique purpose and offers unique indicators for making user experience more smooth.
  • 📌 Today tab is focused on daily use. It contains all your favorite figures, allowing you to check everything important for you in a few seconds. It is fully tuned, so you can decide what statistics to display.
  • 📌 Coach tab contains a personalized choice of training, courses and programs with understanding yourself. Routine is easy to filter depending on the existing time, the equipment you have and your fitness goals.
  • 📌 You contain all your progress, achievements and badges. This section also allows you to set up your settings and contact other users.
🧩 Summary: A new Fitbit update is a step forward. The application looks cleaner, more affordable and easy to use. Users have been disappointed in Google through FITBIT processing over the last few years, mainly through the decision of the company to make migration compulsory for all current Fitbit accounts. Upgrade may be the fact that Google needs a new stage in the future Fitbit and returning a dissatisfied audience.
🧠 Own considerations: Although Google's decision on mandatory migration of Fitbit accounts could cause dissatisfaction among users, a new application update could be a step in the correct direction. New design and personalization orientation can help improve user experience and restore user trust.

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