Your Website's Home Page: The Key to Google Success?

Article image Your Website's Home Page: The Key to Google Success?
Article image Your Website's Home Page: The Key to Google Success?
Publication date:27.01.2026
Blog category: SEO and Promotion

The importance of a site's home page in the context of SEO has long been discussed by experts. It is considered the key to success in Google, but this view is not always shared by all SEO specialists. There are different opinions on this matter, but recent comments from Google employees make us look at this issue from a new angle.

🚀 The main page of the site has always been considered the most important in terms of SEO. This was due to the fact that most of the links received from directories or through a reciprocal link pointed to the home page. However, over time, internal pages became the most important for many sites, because people linked to them or built links to them.

🚀 Recent statements by Gary Illies, a leading specialist at Google, indicate that the home page of the site is the most important for Google. He claims that Google puts a lot of effort into indexing the home page, and if it's not indexed, it could indicate a problem with the site.

"I usually start with the home page because it's the most important page on the site from Google's point of view. If it's not indexed, then you probably have some problems." - Gary Illies
  • 📌 The home page is important for Google not only as an entry point to the site, but also as a starting point for crawling and indexing other pages of the site.
  • 📌 Links from the home page help Google determine the importance of internal pages.
  • 📌 An unindexed home page may indicate problems on the site.
Is the homepage important to Google?

Yes, according to Google employees, the home page is the most important for the search engine.

Does the home page affect SEO?

Yes, it affects SEO because Google uses it as a starting point for indexing other pages on the site.

Could there be problems if the home page is not indexed?

Yes, this may indicate a technical or quality issue with your site.

🧩 Conclusion: The home page plays an important role in SEO and promotion of the site in Google. It serves as a starting point for indexing other pages and helps Google determine the importance of internal pages. An unindexed home page may indicate problems with the site.
🧠 Own thoughts: While the importance of the home page to Google is an interesting topic for discussion, it is important to remember that successful promotion of a site in search engines requires a comprehensive approach. Creating quality content, optimizing internal and external links, using keywords and other SEO strategies are also important success factors.