Why Google Is Indexing But Not Showing Your Site: Tips From An Expert
Publication date:10.11.2025
Blog category:
SEO and Promotion
In May at SERP Conf 2024 in Bulgaria, Google's Gary Illes answered a question about why a page might be indexed but not appear in search results. The information turned out to be very useful for solving such a problem.
"Can crawled but not indexed be a result of a page being too similar to other stuff already indexed? So is Google suggesting there is enough other stuff already and your stuff is not unique enough?"
Gary Illes answered that yes, one reason could be having already indexed content similar to what is featured on your page. But there are other reasons. 🚀
- 📌 A page may be indexed, but not displayed in search results, if Google believes that it contains content similar to what already exists.
- 📌 Another reason may be the low quality of the site.
- 📌 Technical issues can also cause a page not to appear in search results despite being indexed.
Frequently asked questions
If my site is indexed, why isn't it showing up in search results?
How to solve the problem when the site is indexed but not displayed?
Could the content of my site be too similar to another, so it is not displayed?
🧩 Summary: There are several reasons why a Google-indexed site may not appear in search results. Among them are the similarity of the content with the existing one, the low quality of the site or technical problems.
🧠 Own considerations: With all these possible risks, it is important to remember the need for unique content, high quality of the site and the absence of technical problems. These factors affect not only indexing, but also the overall evaluation of the site by search engines.
✍️ Автор: Володимир Катюшин, експерт у сфері вебтехнологій.
Статтю згенеровано з використанням ШІ на основі зазначеного матеріалу, відредаговано та перевірено автором вручну для точності та корисності.
Літературні джерела!
https://www.searchenginejournal.com/google-explains-crawled-not-indexed/521321/
