Was the Google data leak really a leak? Analysis of the SEO community

Recently, the SEO community has been heatedly discussing the famous "Google data leak", which was said to contain the secrets of the ranking algorithm. However, it turns out that this may not have been a leak at all, and his information was five years old and contained nothing new. This opinion dominates among SEO specialists, although they rarely agree on anything.

"At this time, there is no strong evidence that these data 'leaks' are actually from Google Search... and are not related in any way to how websites rank in Google Search."

Many SEO specialists cautioned against taking this "leak" at face value. For example, Ryan Jones was one of the first to call for perceiving information objectively and without prejudice. 🚀

• 📌 Another former Google employee, Pedro Dias, also issued a warning about the interpretation of some elements of this data.

Pedro Dias later emphasized the importance of discussions: "It's healthy to bring logical arguments to a discussion. It's not healthy to expect everyone to accept opinions without discussion. Especially when it comes from data sources that lack context." 🚀

One of the most resonant comments was the statement of Brett Tabke, the founder of the conference on marketing in search engines PubCon and the WebmasterWorld forum. He spent five hours studying the data leak and opined that it was not a leak, but that the information it contained was related to API calls, not ranking algorithms. 🚀