Adobe buys Figma: prospects and challenges for designers

Figma has developed faster than its competitors over the last eight years. It was a good management business, so an Adobe's investment of $ 20 billion may have been justified. Figma technology will give Adobe an advantage in the field of shared design, where it was weak. On the other hand, Adobe resources will help eliminate some FIGMA disadvantages, especially in typography.

But Adobe did not buy Figma for its business model, technology of working together, teams or profits. Adobe bought Figma users - all four million.

Adobe usually attracts you free apps and then integrates them with other parts of your ecosystem until you agree to Creative Cloud subscription.

• 📌 Adobe purchased Figma to attract its users.
• 📌 Figma will help Adobe to compete in the field of shared design.
• 📌 Adobe Figma resources can improve some of its disadvantages, especially in typography.