Impact of mobile traffic on web development: trends and calls

Зображення до статті Impact of mobile traffic on web development: trends and calls
Зображення до статті Impact of mobile traffic on web development: trends and calls

The article begins with the analysis of mobile web traffic, which has almost doubled in 2012, but later slowed down. In particular, in February, the mobile web traffic even lost its market share. The author asks whether it is the beginning of the end of the mobile web growth, whether it is only a short detention in the inevitable growth of mobile bunging.

🚀 It is interesting that mobile users have exceeded desktop users on Facebook. However, according to Statscounter, only 14% of visitors 3 million websites used a mobile device on their network. Although global sales of smartphones are still growing, Strategy Analytics reports that less smartphones were sold in 2012 than in 2011.

💡 At the same time, users have become less interested in mobile websites. According to Google Trends, the number of search "Mobile Website" continues to rise, but the growth rate clearly has slowed down. This can be partly explained by the fact that mobile websites have become the norm. Most of our clients ask for mobile (and/or responding) site.

  • 📌 2012 was the year when web designers began to pay attention to mobile websites.
  • 📌 There is a question of whether it is only a short detention in the growth of the mobile web, or it is time to give up mobile design forever.
  • 📌 Some customers see less than 2% of their traffic on mobile, others - more than 75%, so the decision on investment in mobile web is made on the basis of each case.
🧩 Summary: Time will show whether the January fall in a statistical anomaly or an indication of greater volatility in a mobile landscape.
🧠 Own considerations: Observing trends in the distribution of web trafficking, including mobile, is important for understanding the behavior of users and making decisions on design and development of websites.