Artificial intelligence in photography: are we ready for it?

Muller begins his opinion by distinguishing between situations where a specific photo is needed and those where the images serve only as decoration. He claims that in some circumstances, such as selling a suitcase on a website, authentic photos are required. At the same time, Muller points out that for general content embellishment, there is little difference between using stock photography and AI-generated images.

"Both types of images can increase the aesthetic appeal of a website, making the content more interesting and enjoyable for the reader," says Muller.

🚀 It is important to note that AI-generated images can be indispensable in areas where creating real photos is impossible or very difficult. For example, when creating conceptual illustrations for scientific articles or when visualizing data. They can also be useful for creating a unique visual brand recognition, which is important in the context of marketing.

• 📌 The decision to use real photos versus AI-generated images depends heavily on the specific needs and goals of the website's content.
• 📌 For certain topics, audiences expect real images, while for others, the difference between real and AI-generated images may be subtle.
• 📌 Müller notes that quality and professionalism often require time and experience.