The gap between SEO specialists' ideas and Google on the work of search ranking

Recently, the problem of SEO experts and a break in Google "Search Off The Record" have been mentioned by how SEO specialists believe that Google ranses websites and how Google's staff understand. The gap is so great that Gary Ilies noted that sometimes he does not understand what SEO specialists say.

Martin Splitt discussed a meeting with Turkish publishers and SEO specialists of different levels of experience in Google West in Turkey, where participants complained about the poor search results. It turned out that the problem is not in Google's search, but in the problem of how Turkish websites are created, which indirectly questioned the Seo expertise of Turkish publishers.

It is especially important to remember that the experience and knowledge that the SEO specialist has can significantly affect its understanding of search engines. For example, a SEO specialist who works mainly with small sites may have a different look at Google's work than a specialist who works with large corporate sites. 🚀

• 📌 The gap between SEO specialists' ideas and Google on the work of search ranking
• 📌 The impact of understanding the technical aspects on SEO efficiency
• 📌 The need to deeper communication between the marketers and Google community