Google's Mariner Project: A New Era of Web Navigation Based on Artificial Intelligence.

Зображення до статті Google's Mariner Project: A New Era of Web Navigation Based on Artificial Intelligence.
Зображення до статті Google's Mariner Project: A New Era of Web Navigation Based on Artificial Intelligence.

Creating UX is traditionally focused on human users. But with the Mariner project, the situation is changing - now the experience is developed not only for people but also for AI agents that operate on their behalf.

  • 🚀 How can we develop for AI while maintaining convenience for people?
  • 🚀 What will happen to test users? Testing should include modeling AI interaction together with traditional people's testing.

With the advent of the Mariner UX project, designers need to consider several important points: engineering content, design and adaptability.

With AI agents as the main "users" traditional testing of users will no longer be enough. It will take a two -sided approach: people -oriented testing and AI -oriented testing.

🧩 Summary: The implementation of the Mariner project requires a deep understanding of machine learning and AI behavior. On the other hand, it opens the door for innovation and override the best practices in the web design.
🧠 Own considerations: The future of UX design and testing of users seems extremely exciting with the advent of artificial intelligence as the main "user". However, it also creates new challenges in terms of balance between people's needs and AI agents. A recent Mariner project from Google can serve as an example of how these calls can be overcome.