RESULTING STATIONS: Google vs. Windows

Google has decided to resist the window advertisement that blocks access to content on mobile devices. This can be a reaction to the fact that users do not completely move to Chrome OS. Therefore, it can be a good news for users, but at the same time prompting advertisers.

🚀 Google focuses on ads that you need to close before you can see or interact with other parts of the site. This applies to window ads that appear when downloading a page or in the middle of the article.

💡 But not all window ads are considered negative. Small window ads that appear at the bottom of your phone screen are considered acceptable. Also permissible pop -ups used for legal reasons, for example, to verify the age of the user or inform about the use of cookies.

• 📌 Google is fined sites that use talling window ads on mobile devices.
• 📌 Small windows and windows with legal messages are considered to be admissible.
• 📌 Google becomes a good design arbiter, especially for advertising.