Jaguar brand rethinking: from cars to innovations
Earlier this week, Jaguar presented a complete brand update as part of its strategic transition to electric vehicles.
This process includes a new logo, updated branded elements and fresh corporate identity, all of which are related to the company's promises for innovation and sustainability.
This advertising campaign has attracted mixed reactions, some critics ask about the absence of cars in advertising, while others consider the campaign too "progressive".
- 📌 New Jaguar logo is a combination of capital and line letters.
- 📌 The company also embodied a new monogram that symbolizes the brand's heritage and future aspirations.
- 📌 Jaguar plans to move to a fully electrical range by 2026.
🧩 Summary: Jaguar is betting on innovation and constancy, updating your brand and planning the transition to electric vehicles.
🧠 Own considerations: Although Jaguar rebranding can cause mixed reactions, this step can be important to maintain a company's competitiveness in the world that quickly goes to electric vehicles.
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https://webdesignerdepot.com/jaguars-new-controversial-logo-unveiled/