Updating Virgin America Airline Booking Process: A New Approach to Design and Custom Experience
The ticket reservation service is one of the tasks that are often delayed until the last moment. Virgin America has updated its reservation process, trying to make it less tired and more exciting.
They have added some items that are not common in other reservations. For example, comments that appear when you choose different ways of travel.
However, not all design elements were successful. For example, using Gotham font that is allegedly used too often in web design.
- 📌 Virgin America sought to make the booking process more exciting.
- 📌 They used original solutions that separate their service from others.
- 📌 However, some solutions, such as the choice of font, may be seen as unsuccessful.
🧩 Summary: Virgin America has tried to make the booking process more exciting, but some selected design solutions may be seen as unsuccessful.
🧠 Own considerations: Updating Virgin American Airline Booking Service is an interesting experiment in the UX design area. However, it is important to understand that not all innovative solutions can be perceived by users positively.
Літературні джерела!
Для підготовки контенту ми дослідили статті, присвячені сучасним підходам у створенні сайтів, UX/UI дизайну та просуванню в Google:
https://webdesignerdepot.com/virgin-americas-new-booking-system-delights-users/