Google enters complete search inquiry encryptions: Consequences and Discussion

Зображення до статті Google enters complete search inquiry encryptions: Consequences and Discussion
Зображення до статті Google enters complete search inquiry encryptions: Consequences and Discussion

Google has recently announced that all search queries are now encrypted. This means that keywords will no longer be transmitted to site owners. The practice of monitoring keywords search activity has shown that the percentage of keywords "[not provides]" has grown constantly in recent years.

💡 With the latest update, your single keywords information will be obtained with non-google searches.

🚀 In the framework of maybe the next effort to attract users to Google+, the company has been searching for hashtags (the G+ community has been using this method since May).

  • 📌 Google encryption changes the game in keywords.
  • 📌 Google+ expands its attractiveness by searching with hashtags.
  • 📌 Google's Hummingbird Technology is designed to raise your search.
🧩 Summary: Google's changes can open a new era in search activity focused on a more understanding of content, not just keywords. But it can also create new challenges for websites and marketers.
🧠 Own considerations: These changes can benefit users, as search engines become more "intellectual" and focus on giving more relevant results. But they can also make SEO more difficult because keywords are less important.