Google enters new updates to improve the visibility of products and analyze channels

Google has announced two updates to help improve the visibility of products and analyze channels. Improve data will help you identify and correct products about products and provide better traffic analysis.

"Product Visability Alerts Added to Analytics Dashboard"

The purpose of these updates is to maximize the visibility of sellers. Google Analytics now displays the Merchant Center's recommendations directly in its interface. The new feature warns you about possible deviations of products that can limit their visibility in Google Shopping. 🚀

• 📌 This tool allows you to monitor products deviations in different Analytics sections, including home page, information center, reports, and a receipt report.

"Custom Channel Groups Enhancement"

Google has also expanded its functionality Custom Channel Groups to maintain the hand parameters of advertising content. Upgrade gives marketers more flexibility in the analysis of channels, deleting the restriction of the use of only automatically marked parameters. 🚀

• 📌 This feature is available to users with editor rights or above. It allows them to create more detailed and tuned channel groups for better analysis of traffic sources.

These updates are very timely for Internet retailers that are preparing for the peak of the purchasing season. Sellers now have more resources to optimize their online preparation and increase sales through Google Shopping platform. 🚀