Google refuses minimalism in search application in favor of news tape


Google is known for its minimalist search interface, which many consider a masterpiece of design. However, they recently decided to abandon this approach in their mobile applications, instead, introducing a news tape on a model of social media.
🚀 The new tape will be personalized on the basis of previous user search. It will also include location and global trends, which can lead to a content that does not meet the personal interests of the user.
💡 The main disadvantage of this change is the potential tendency to put forward content, which occurs regardless of the individual's individual preferences. This can change Google's perception as a neutral search engine.
- 📌 Google refuses minimalism in the search application.
- 📌 Implementation of personalized social media news tape.
- 📌 Content on the tape is based on the search history of the user, geolocation and world trends.
- 📌 The potential problem of content shifting and loss of neutrality.
Для підготовки контенту ми дослідили статті, присвячені сучасним підходам у створенні сайтів, UX/UI дизайну та просуванню в Google:
https://webdesignerdepot.com/google-redesigns-its-mobile-search/