Impact of artificial intelligence on the number of new searches: Google Look
Publication date:13.08.2025
Blog category:
SEO and Promotion
John Mueller from Google on Search Central Live Nyc recalled that 15% of search queries sees Google are completely new and have never met before.
Google uses BERT technology to better understand and answer them.
🚀 Mueller discussed the statistics of the new requests that Google sees and whether the artificial intelligence systems influenced them.
- 📌 15% of all requests every day are new
- 📌 Bert technology helps Google better understand the search queries of users
- 📌 Despite the implementation of AI, the percentage of new requests is still about 15%
🧩 The result: despite the fact that artificial intelligence adds new opportunities for processing searches, about 15% of search requests are still new daily.
🧠 Own considerations: this indicates that, despite technological progresses, search engines are still faced with challenges in understanding new types of requests. This may be due to the constantly changing context of search and the constant evolution of language.
✍️ Автор: Володимир Катюшин, експерт у сфері вебтехнологій.
Статтю згенеровано з використанням ШІ на основі зазначеного матеріалу, відредаговано та перевірено автором вручну для точності та корисності.
Літературні джерела!
https://www.searchenginejournal.com/google-revisits-15-unseen-queries-statistic-in-context-of-ai-search/543160/
