RESULTING SEO: From traditional content to AI dominance
Jono Alderson, a former SEO chairman in yoast and now in Meta, spoke about the SEO state and shared his thoughts on the decline of traditional content strategies and the growth of AI search.
He noted that the creation of content only for the sake of the rating becomes outdated, since the AI-drive the search results provide answers to these questions. He also noted that many industries and topics, such as dentistry and recipes, have an exceeding of almost identical content that does not add value.
🚀 Alderson also expressed the opinion that the days when there were chances in the extra pages are declining. Instead of showing five or eight references to pages that essentially say the same, Google now shows a link to different topics.
- 📌 AI changes the SEO landscape, making traditional content strategies less effective.
- 📌 Brands and SEO need to focus on original research and unique insights instead of repeating what everyone else is saying.
- 📌 Content creation should go from hands to your hands with a deep understanding of the audience and its needs.
Статтю згенеровано з використанням ШІ на основі зазначеного матеріалу, відредаговано та перевірено автором вручну для точності та корисності.
https://www.searchenginejournal.com/top-seo-shares-how-to-win-in-the-era-of-google-ai/543027/
